Why Product Teams Struggle With Perception—and How to Change It
Phil Faust Phil Faust

Why Product Teams Struggle With Perception—and How to Change It

Many organizations misunderstand what product management truly does, leaving product teams stuck explaining their purpose instead of demonstrating their impact. This post breaks down why the perception gap exists, and how product teams can shift it, by leading with data, elevating the customer voice, and building real partnerships across the business. When product becomes strategic, everything changes.

Read More
Great Product Leaders Know When They're Not the Expert, and That’s Their Superpower
Phil Faust Phil Faust

Great Product Leaders Know When They're Not the Expert, and That’s Their Superpower

The best product leaders don’t have all the answers—they know who does. This post explores why the smartest move a product manager can make is recognizing when someone on the team has deeper expertise, and empowering them to lead. Learn how identifying and elevating others’ strengths can drive better decisions, stronger engagement, and a culture of trust.

Read More
Don't Let GenAI FOMO Derail Your Product Focus
Phil Faust Phil Faust

Don't Let GenAI FOMO Derail Your Product Focus

The flood of GenAI tools promises to boost productivity—but too often, it pulls product teams off course. This post breaks down how to stay focused on what actually drives impact: solving the right problems for your customers. Use the right tools, not all the tools.

Read More
Choosing the Right Roadmap: A Strategic Call, Not a Template
Phil Faust Phil Faust

Choosing the Right Roadmap: A Strategic Call, Not a Template

Roadmaps aren’t just delivery plans—they’re strategic signals. In this post, we explore how to choose the right roadmap approach for your organization’s stage, culture, and goals. Whether feature-based, outcome-driven, or hybrid, the key is aligning format with strategy—not defaulting to templates.

Read More
AI Is Not Just a Tool; It’s a New Standard for Ambition
Phil Faust Phil Faust

AI Is Not Just a Tool; It’s a New Standard for Ambition

AI and LLMs aren’t just tools for efficiency—they’re catalysts for bold innovation. In this post, we explore how forward-thinking product and business leaders can harness these technologies to raise their ambitions, build better solutions, and meet rising customer expectations.

Read More